Case Study

Reading Time: 3 minutesCase Study: How Aten Remedies Transformed into a Digital-First Pharma Brand with Pan-India Reach How Aten Remedies Transformed from a Traditional Pharma Company to a Digital-First Brand with Pan-India Recognition by Modernizing Its Online Presence and Attracting More Customers Through a Customized Digital Strategy Request a Free Consultation Introduction 🏥 Aten Remedies, founded in 2014 in Maharashtra, is a pharmaceutical company known for quality and affordability across multiple therapeutic segments including Gastro-Intestinal, Antibiotics, and Ayurvedic products. While their offline distribution was strong, their digital presence was nearly invisible. 📈 This case study highlights how Aten Remedies partnered with our digital marketing agency to shift from a traditional business model to a modern, digital-first brand — leading to exponential growth in brand visibility, inquiries, and nationwide reach. Client Overview 💊 Aten Remedies Pvt. Ltd. is a growing pharmaceutical brand that caters to over 20 therapeutic areas. Their product range includes Gastro-Intestinal medicines, Antibiotics, Nutraceuticals, and Ayurvedic oils sourced directly from Kerala. 👨‍⚕️ The company is led by a director with over 20 years of pharmaceutical industry experience, who founded Aten Remedies with a mission to deliver high-quality, affordable medicines to patients across India. 🌱 Aten serves both modern and traditional medical needs, ensuring a strong foothold in urban and semi-urban markets. The Problem: A Trusted Company, But Digitally Invisible Aten Remedies faced several challenges before going digital: 🌐 No website or digital platform 🔍 No ranking on Google or other search engines 📉 Low visibility in the B2B pharma market 📱 No use of social media for brand awareness 📞 Business inquiries relied only on referrals or direct calls Request a Free Consultation Our Solution: A Complete Digital Transformation Strategy Our agency implemented a full-funnel digital marketing plan tailored to Aten Remedies’ needs: 1. Website Creation & Content Strategy 💻 Developed a professional, SEO-optimized website featuring 20+ therapeutic categories and detailed product listings 🖊️ Added blogs and FAQs to improve indexing and organic traffic 📞 Integrated contact forms, WhatsApp chat, and CTA buttons for easy lead capture 2. SEO & Google Rankings 🔍 Conducted keyword research: “pharma company in Maharashtra”, “best pharma for distributors”, “Ayurvedic pharma India” 🛠️ Implemented on-page and off-page SEO to ensure visibility 🔗 Created local directory backlinks and medical listings 3. Social Media Management 📱 Launched official profiles on Instagram, Facebook & LinkedIn 📸 Posted health tips, product launches & industry updates 🎥 Created 15-second videos and informative reels to boost engagement 4. Branding & Lead Generationt 🧾 Integrated Google Forms, CRM tools, and WhatsApp auto-responders 🤝 Built separate landing pages for B2B distributor partnerships 📊 Delivered monthly performance reports and insights for continued optimization Results After Just 4 Months 📊 KPI Before After 🌐 Website Traffic None 4,800+ monthly visitors 📞 Leads/Inquiries Only from referrals 120+ online inquiries per month 📱 Social Media Engagement No digital presence 9,000+ engagements, 6K+ followers 🔍 Google Ranking Not ranked Ranked in top 5 for target keywords 💼 Distributor Partnerships Limited and local 35+ B2B contacts from new states What Aten Remedies Says 🗣️ “We never knew the digital world could be so powerful for pharma. Your team didn’t just bring us online—they gave us an identity. Now, new distributors find us on their own. That’s real growth.” — Director, Aten Remedies Pvt. Ltd. Get A Free Consultation Key Takeaways ✔️ Digital identity is essential for pharma brand growth ✔️ SEO and a strong website act as 24×7 sales channels ✔️ Social media is valuable for both B2C and B2B growth ✔️ Regional companies can build a national brand with the right strategy 🚀 Final Thoughts At Arrow Marketing 360, we help pharmaceutical brands like Aten Remedies turn their traditional business into a powerful digital identity. With Aten Remedies, we proved that you don’t need a huge budget or to be on every platform—you just need a smart, focused digital strategy. If you’re a pharmaceutical company looking to build your brand online, increase visibility, and reach more healthcare partners and patients—we’d love to help you do the same. Whether you’re a growing pharma company or an established one wanting to scale digitally, we’re just a message away. Let’s grow your pharma brand the smart way. Get A Free Consultation

Reading Time: 4 minutesCase Study: How We Helped Eshan Hospital Boost Website Traffic, Build Digital Trust & Attract More Patients in Bareilly Discover how Eshan Hospital modernized its online presence, attracted more patient inquiries, and became more discoverable online through our customized digital strategy. Request a Free Consultation At Arrow Marketing360, we partner with healthcare providers to create impactful online identities. One of our most fulfilling collaborations has been with Eshan Hospital, a respected multi-specialty hospital in Bareilly, India, serving the community since 1996. Though the hospital had earned a strong reputation offline, they lacked the same visibility in the digital space. They came to us with a clear but challenging goal: “We want people to find and trust us online the same way they do offline.” Client Overview Client: Eshan Hospital Industry: Healthcare / Multi-Specialty Founded: 1996 Location: F-1, Rampur Garden, Opp. Vikas Bhawan, Anand Ashram Road, Bareilly, Uttar Pradesh 243001 Website: eshanhospital.com 🚨 The Challenge: Great Hospital, But Digitally Invisible Before partnering with us, Eshan Hospital faced a number of issues: Their website was outdated, slow, and not mobile-friendly, making it hard for patients to explore services or book appointments. They had no SEO presence and weren’t appearing on Google for common local health-related searches. Their social media was inactive, with almost no patient engagement. And most importantly, they were receiving zero leads from digital platforms. Despite being a trusted name in Bareilly, they were missing out on hundreds of potential patient connections every month. Request a Free Consultation 🎯 Our Strategy: Redesign, Optimize, Promote At Arrow Marketing360, we took a comprehensive approach to elevate Eshan Hospital’s digital footprint. We focused on five key pillars: 1. 🔧 Website Redesign & Content Revamp We revamped the website with: A modern, mobile-responsive design Fast-loading, image-optimized pages Landing pages for key departments (Gynaecology, Cardiology, etc.) Simple appointment forms & clear CTAs Fresh, local audience-focused content Result: Patients could now browse, trust, and book easily. 2. 🔍 Search Engine Optimization (SEO) Post-launch, we executed a focused SEO strategy: Targeted local keywords (e.g., “best hospital in Bareilly”) Fixed on-page SEO (titles, tags, meta, alt) Published health blogs & doctor intros Built citations/backlinks on medical directories Optimized Google Business Profile Result: Ranked on Page 1 for 10+ local keywords. 3. 💰 Google Ads Campaigns We launched performance-driven Google Ads to bring in patients searching for: Emergency services Specialist doctors OPD and diagnostic appointments Each campaign led to a custom-built landing page, which helped increase ad Quality Score and maximize conversions at lower cost per lead. 4. 📱 Facebook Ads & Retargeting To drive awareness and engagement, we crafted Facebook ad campaigns: Geo-targeted ads in Bareilly and surrounding areas   Creative visuals showing the hospital’s infrastructure, departments, and testimonials   Custom retargeting ads to re-engage site visitors who didn’t convert the first time   Result: Facebook reach, leads, and post interactions tripled in just 2 months. 5. 📈 Social Media Management We reactivated their social channels with a human-first content plan: Monthly content calendars Carousel posts, doctor intros, wellness tips, and real patient experiences Reels featuring hospital walkthroughs and team highlights Interactive posts (polls, Q&A, health quizzes) to boost comments and shares Result: Their brand gained authentic visibility and local trust online. 📊 The Results (in Just 90 Days) ✅ Website Traffic Up by 85%   ✅ Monthly Patient Leads Increased by 60%   ✅ Page 1 Rankings for 10+ local medical keywords   ✅ Google Ads CTR: 7.2% (well above industry average)   ✅ Facebook Post Engagement Tripled (1000+ monthly interactions)   ✅ Online Appointment Bookings Doubled   Get A Free Consultation Get A Free Consultation 💬 What the Client Said “We’ve been in healthcare for nearly three decades, but online we were invisible. After working with Arrow Marketing360, not only did we start getting patient calls from Google and Facebook, but people also started complimenting us on our social media. They gave our hospital the visibility it truly deserved.” Dr. Kaushal Kumar Burn & Plastic Surgery 🩺 Final Thoughts For us, this wasn’t just another campaign — it was about helping a legacy hospital become future-ready. Our digital strategy didn’t just bring numbers — it built trust, awareness, and real patient outcomes. At Arrow Marketing360, we believe every hospital deserves to be seen, heard, and trusted online. Ready to Take Your Practice Online? Whether you’re a clinic, hospital, or private practice — we’re here to help you grow. Let’s talk about how we can build your brand, attract more patients, and turn your digital presence into a powerful asset. 👉 Book your free consultation today with Arrow Marketing360. Get A Free Consultation